SNACKET was created from a simple observation: most brand activations and event experiences are forgettable.

Too often, brands rely on static signage, generic catering, or passive sponsorships that fail to create real connection. The result is marketing that people see—but rarely remember.

SNACKET was built to change that.

Founded in Charlotte by entrepreneur Johanna Suarez, SNACKET began with the idea that experiences should be interactive, joyful, and memorable. What started as a way to elevate event hospitality quickly evolved into something bigger: a platform that allows brands to physically show up where their audiences already live, work, and gather.

Today, SNACKET operates a fleet of fully electric activation vehicles designed to transform everyday spaces into high-impact brand experiences. Each unit combines mobile media, immersive design, digital screens, and optional hospitality elements to create moments that people engage with—not just walk past.

By blending electric mobility, experiential design, and digital media technology, SNACKET is building the infrastructure for the future of on-demand brand activation.

Because in a world full of ads, the brands that win are the ones that show up.

Why Snacket?

Shelf with a blue 'Love' sign, snack items including a cap, a can, and a bowl, a bag and a cup with 'Snacket' logo, and a potted plant.
A mobile beverage truck with taps for dispensing drinks, empty glasses lined up, and bottles inside, parked on a colorful surface.
Street food vending cart with baked goods on display, located near colorful outdoor structures and a mural.

Our Team

Black and white portrait of a smiling woman with wavy hair wearing a satin blouse and hoop earrings, seated with hands clasped on a table against a dark background.

Johanna Suarez

Founder of Snacket

Johanna Suarez is a visionary entrepreneur and Charlotte business leader with a passion for creating experiences that bring people together.

After attending countless corporate events and brand activations that felt generic and forgettable, Johanna saw an opportunity to do things differently. She imagined a platform that could combine hospitality, creativity, and mobility to help brands create real moments of connection with their audiences.

That vision became SNACKET.

What began as an effort to elevate event catering quickly evolved into something bigger: a fully electric mobile activation platform that allows brands to show up directly where people live, work, and gather. Through custom activation vehicles, immersive environments, and interactive experiences, SNACKET helps transform events and public spaces into memorable brand moments.

Born in Latin America, Johanna brings the vibrant spirit of her culture into the company’s DNA—celebrating community, shared experiences, and the joy that comes from gathering around food, conversation, and creativity.

Under her leadership, SNACKET is building a new kind of activation platform—one that blends innovation, sustainability, and community connection to help brands create experiences that are modern, meaningful, and unforgettable..


A man with a beard and gray hair smiling and standing with his arms crossed in front of a wall with a logo that shows a green train, a plug, and the word 'SNACKET'.

John Vasquez

Operations at Snacket

I'm John Vasquez, an Industrial Engineer (Class of 1998) with a postgraduate degree in Business Administration and a Professional Chef since 2002. Born in Bogotá, Colombia, I currently live in Charlotte, North Carolina.

From an early age, I have been an entrepreneur, founding and managing various businesses over the past 30 years — including food ventures, restaurants, a boutique, catering services, an event house, and medical equipment rentals — each of which I successfully built and later sold. These experiences gave me a solid foundation in business management and organizational development.

As a chef, I have worked with renowned brands such as Renaissance Hotel, The Cheesecake Factory, Baja Fresh, and Pollos Mario. Culinary arts have become both a professional achievement and a passion I continue to enjoy, while also supporting entrepreneurs in designing menus and strengthening the administrative side of their food ventures.